It was a wild ride…but we held on and made it to the finish! I cannot say we achieved all of our REFINED Co goals this year, but I can say that we sure did tackle a lot considering the world came to a screeching halt for quite some time (still in some areas).
REFINED Co owes its successes to each and every one of you that have joined our community and continued to support our business, even when things were a bit tough on all of us.
Thank you, thank you, thank you!
What we are celebrating…
In January we continued to celebrate the December 2019 launch of REFINED x KT Merry! We have been overjoyed to have KT Merry join the REFINED Co company! Not only is she an insanely talented photographer…but an inspirational business person too.
We welcomed sooo many new users to our community and we are grateful to each and every one of you! If you are a customer of REFINED Co and haven’t joined our Facebook Group…make sure you join us! We love seeing your work and answering all your questions.
At a time when we are all trying to figure out how to make ends meet, we jumped on a podcast interview with D’Arcy Benincosa to chat about The Top 10 Ways to Add Multiple Income Streams To Your Business (photography-related)
In May we launched the first-ever REFINED I update which has been super popular! REFINED I is our cleanest and simplest to use preset and works wonders for studio, lifestyle, wedding, and commercial photographers alike!
We published TEN YouTube Educational Videos. This was honestly one of the areas we hoped to do better, but with everyone at home, all.the.time, it became quite difficult to get the quiet time to get as many videos filmed as we had hoped for. 2021 should yield many more videos!
In September we launched the third REFINED x Caroline Tran update which included an update to the old presets, a new Vibrant preset was added and more workflow tools too!
After our February journal post 6 Ways You Can Make More Money With Photography, Marta was inundated with questions about the world of Stock Photography. So she spent a good bit of her time during peak pandemic to write REFINED Co’s first-ever educational e-book Getting Started with Stock Photography to answer all of your questions!
In October we traveled to Oregon to spend time with the insanely talented Joy Proctor to explore the art of Creating At Home. We made a wonderful video and tons of mobile content with her exploring how to create content with an iPhone, REFINED Co mobile presets and the contents of your home and yard.
WHAT’S IN STORE for 2021…
YAY New Preset Collections! A Portra inspired preset collection! I know…finally, right? We partnered with another insanely talented photographer to bring you our first ever Kodak Portra film inspired preset collection. Keep an eye out for the release in the next couple of months!
A interior/food/commercial preset collection! This is something we have had many reach out to us to ask about and we are excited to get to work on this with a highly talented and frequently published commercial photographer!
REFINED Co Video LUTs! We’ve been working on them and they are almost finished and we are super excited to share them with you!
REFINED Co for Capture One Styles! Another that is a high request and just about ready for release for all of our collections!
We have much more planned for 2021 and cannot wait to have you along for the journey!